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Lexicon • 1,416 entries

Bridge Insider Round

DE: Bridge-Insider-Runde

Bridge financing provided by existing investors only.

Financing & Investors

Bridge Note

DE: Bridge-Note

Short-term convertible instrument to extend runway.

Financing & Investors

Bridge Round

DE: Brückenfinanzierung

Interim funding used to extend runway until the next major round or milestone.

Financing & Investors Synonyms: bridge financing Source ↗

Bridge to Strategic

DE: Brücke zu Strategischem

Bridge funding used to reach a strategic investor or partner.

Financing & Investors

Bridge Warrants

DE: Bridge-Warrants

Warrants issued to sweeten a bridge financing.

Financing & Investors

Bridge-to-Nowhere

DE: Brücke ins Nichts

Bridge financing that fails to lead to the planned next round.

Financing & Investors

Bridge-to-Profitability

DE: Brücke zur Profitabilität

Bridge funding intended to reach breakeven rather than next raise.

Financing & Investors

Bring-down Certificate

DE: Bring-down-Zertifikat

Officer certificate confirming reps & warranties at closing.

Financing & Investors

Buddy Program

DE: Buddy-Programm

Pairing newcomers with experienced employees for onboarding.

Organization & Leadership

Bug Bounce Rate

DE: Bug-Bounce-Rate

Percent of bugs reopened after being marked resolved.

Metrics

Builder Culture

DE: Builder-Kultur

Bias toward prototyping and shipping over debate.

Culture & Buzzwords

Bulkhead

DE: Schott-Pattern

Isolation of components so failure in one does not cascade.

Technology & Platforms

Burn Rate

DE: Kapitalverbrauch

Net cash outflow per month for operating the business.

Metrics Source ↗

Business Case

DE: Business Case

Quantified argument for investment including ROI and risks.

Market & Strategy

Business Continuity Plan (BCP)

DE: Notfallplan

Plan to continue operations during disruptions.

Organization & Leadership Synonyms: BCP Source ↗

Buy-side Advisor

DE: Buy-Side-Berater

Advisor representing the acquirer in M&A transactions.

Financing & Investors

Buyer Persona

DE: Käufer-Persona

Semi-fictional profile representing a key buyer type.

Market & Strategy

Buying Committee

DE: Beschaffungskomitee

Stakeholders involved in a complex purchase decision.

Market & Strategy

Buying Signal

DE: Kaufsignal

Observable behavior indicating purchase intent.

Market & Strategy

C-Level

DE: C-Level

Executive layer (CEO, CTO, COO, CPO, CMO, CFO, etc.).

Organization & Leadership Synonyms: executive team

C3 Metric

DE: C3-Metrik

Composite of customer acquisition, contribution margin, and churn to judge unit economics.

Metrics

CAC (Customer Acquisition Cost)

DE: Kundenakquisitionskosten

Average cost to acquire a new customer, including marketing and sales expenses.

Metrics Source ↗

Calibration Session

DE: Kalibrierungssitzung

Meeting to normalize performance ratings across teams.

Organization & Leadership

Campaign Orchestration

DE: Kampagnenorchestrierung

Coordinated sequencing of touches across channels.

Product & Growth

Canary Analysis

DE: Canary-Analyse

Statistical comparison of canary vs baseline performance.

Technology & Platforms