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Generative AI

DE: Generative KI

AI systems that generate content (text, images, code) from prompts.

Technology & Platforms Synonyms: genAI Source ↗

GMV (Gross Merchandise Value)

DE: Bruttowarenvolumen

Total sales value of goods/services sold via a marketplace in a period.

Metrics Source ↗

Go-Dark

DE: Vom Markt gehen

Public company suspends reporting, often after going private.

Financing & Investors

Go-Shop

DE: Go-Shop

Seller can seek superior offers for a short period after signing.

Financing & Investors

Go-to-Market (GTM)

DE: Markteintrittsstrategie

Plan for how a company reaches customers and wins in its target segments.

Product & Growth

Go-to-Market Calendar

DE: GTM-Kalender

Time-phased plan of launches and campaigns.

Market & Strategy

Go-to-Market Fit

DE: GTM-Fit

Coherence among target segment, channels, pricing, and sales motion.

Market & Strategy

Goal Cascade

DE: Zielkaskade

Top-down alignment of goals into team KR sets.

Organization & Leadership

Goal Hygiene

DE: Zielhygiene

Clarity, measurability, and ownership standards for goals.

Organization & Leadership

Golden Cohort

DE: Goldene Kohorte

Cohort with superior retention used as benchmark.

Product & Growth

Golden Event

DE: Goldenes Ereignis

Key action highly predictive of long-term retention.

Product & Growth

Golden Image

DE: Golden Image

Standardized, vetted system image for reproducible deployments.

Technology & Platforms

Golden Path

DE: Goldener Pfad

Optimized sequence of steps delivering value fastest.

Product & Growth

Golden Signals

DE: Goldene Signale

Four core SRE metrics: latency, traffic, errors, saturation.

Technology & Platforms

Governed Tracking

DE: Gesteuertes Tracking

Process ensuring consistent and compliant analytics implementation.

Product & Growth

GP

DE: General Partner

Fund manager who runs a VC fund and owes fiduciary duty to LPs; earns management fees and carry.

Financing & Investors Source ↗

Graduation Path

DE: Graduierungspfad

Clear path from free → pro → enterprise tiers.

Product & Growth

Grandfathering

DE: Bestandsschutz

Honoring legacy pricing or features for existing customers.

Product & Growth

Green Shoe Option

DE: Greenshoe-Option

Over-allotment option allowing underwriters to stabilize IPO price.

Financing & Investors Synonyms: greenshoe Source ↗

Greenshoe Stabilization

DE: Greenshoe-Stabilisierung

Underwriter price stabilization using overallotment option.

Financing & Investors

Gross Bookings

DE: Bruttobuchungen

Total value of bookings before cancellations and refunds.

Metrics

Gross Burn

DE: Brutto-Burn

Total monthly cash outflows before inflows.

Metrics

Gross Cohort Revenue

DE: Brutto-Kohortenumsatz

Total revenue generated by a cohort over time before churn effects.

Metrics

Gross Contribution

DE: Bruttobeitrag

Contribution margin before fixed operating costs.

Metrics

Gross Dollar Retention (GDR)

DE: Brutto-Dollar-Bindung

Dollar-based retention excluding expansions and price increases.

Metrics